CanPath –– Canadian Partnership for Tomorrow's Health
I had the pleasure of working with STC on a branding exercise for the Canadian Partnership for Tomorrow’s Health (CanPath), Canada’s largest health study. Not only did STC demonstrate an impressive understanding of our vision, mission and narrative potential, they worked together to ensure all messaging nuances were seamlessly captured in the look and feel of the brand.
This was important for navigating our community of stakeholders, including many scientists and academics, towards a strong brand narrative. The result was a stunning visual identity built on a strong foundation of messaging, fully supported by our community.
The process of working with STC was fun, easygoing and I felt supported through the duration of the project. I would strongly recommend them to any university or public sector organization looking for an engaging creative team.”
Nicole Bodnar, Communications & Brand Strategist, CanPath – Canadian Partnership for Tomorrow’s Health