November, 2015 STC worked closely with the Toronto General & Western Hospital Foundation’s communications team to develop the naming and branding for the Krembil Research Institute (previously Toronto Western Research Institute). STC created a launch ad, and subsequent Thank You ad for the Krembil family, as well as a set of note cards to commemorate the launch event.
New work at STC
October, 2015 Let’s Build Canada is a coalition of Canadian Building Trade Construction Unions that have come together to elect a worker-friendly government in the 2015 Federal election. STC named and branded the coalition and developed a national campaign for both the 500,000 strong membership and general public. The campaign invited Canadians to “Get the tools you need to make an informed decision” and included posters and flyers for jobsites as well as newspaper ads, online ads, social media “shareables”, lawn signs and hoarding posters.
November, 2014 Partners For Discovery
The Toronto General & Western Hospital Foundation’s (TGWHF) Partners for Discovery is a special donor communication program focused on supporters who have made cumulative gifts and/or pledges of $1 million or more. To commemorate the fifth anniversary and to acknowledge the generosity of the Partners and Corporations, STC designed and produced a 160-page case bound book that featured portraits of members created by world-renowned photographer Onnig Cavoukian. The book also included information on the thirteen areas of care the University Health Network provides and highlighted the 23 World Firsts they have achieved since 1922.
“The book was a HUGE hit – I’ve been hearing nothing but rave reviews!! You are an amazing team to work with and I hope we’ll get the opportunity to work together again!!”
Kristi Spencer, Associate Director, Stewardship Toronto General & Western Hospital Foundation